Social Media Specialist

  • Manajemen Brand
  • Jakarta Raya
  • 06-Jun-2024
  • Full time

About the Role 

If you’re looking to be a part of an agile, dynamic, fun, data-driven team and an opportunity to sharpen your social media marketing skills, look no further. As our Social Media Specialist, you'll take the wheel in managing one of Gojek’s social media page. You'll lay out the social media content, strategy, and execution to ensure excellent delivery. Crunching the data to gather insights for the next action improvements. Working closely with other stakeholder from brand marketing, product, corporate affair to customer services to support their need through social media realm. You'll be the social media person who responsible to any necessities and measuring the impact of these results to OKR.

What Will You Do

Be the person in charge to create social media campaign and content; from observing trends and references, brainstorming, planning to execution (including schedule and post)

Develop social media campaigns strategies collaborate with other stakeholders  

Create KOL strategy collaborate with stakeholders and third parties

Utilizing social media tools to analyze social media campaign, content, and KOL to gather insight and action plan

Collaborate with brand marketing to deliver/support marketing needs

What Will You Need

At least 3-5 years related work experience from an advertising agency or start-up

Strong writing, editing, and proof-reading skills

Ability to communicate ideas clearly; a strong analytical, data-driven mindset

Broad knowledge of social media landscape, platforms, and technologies

Have interest in digital platforms, particularly in social media, and a willingness to learn more about this digital space

Strong team player with a proactive attitude and a creative/innovative mind to collaborate with multiple stakeholders

Strong analytical abilities to read, interpret, and utilize data, and to come up with actionable points for optimization and/or experimentation

Robust and detail-oriented to handle multiple works

About the Team

Our Social Media team known as GoSocial team is a part of the Brand Marketing team, which is divided to Social Media Strategy and Social Media Operations. As social media specialist based in Jakarta, Indonesia, we are in charge to create remarkable campaign, engaging content to spread awareness about our brand. We specialize in consulting several stakeholders in all things related social media realm, including planning and executing all social media campaign and content.

Having a vision to strengthen brand positioning and reputation, we act as the source of insight to guide our branding and marketing decisions. Currently, our team has been busy working on crafting social media campaign campaigns that are more focused around the inclusion of data and updated digital campaign best practices. One of our favorite campaign was Bu Sisca gantung panci.  

We are consist of a fun, passionate, curious, agile individual who like to share shitpost, easy online game, Netflix recommendations, and of course our inexplicably amazing Spotify playlist. We do work hard and play hard, and believe it or not, we actually enjoy each other’s company!