About us

PT Siantar Top, Tbk., established in 1972, is a pioneering force in East Java's snack industry. The company went public on the Indonesia Stock Exchange in 1996, marking a significant milestone in its growth journey. Siantar Top is dedicated to innovation and quality, continually upgrading its manufacturing processes to meet the evolving preferences of consumers. As it looks to the future, the company aims to enhance its sustainability practices while maintaining its leadership position in the snack industry, driven by a passion for quality and a commitment to meeting the needs of consumers both locally and abroad. Some of the well-known products from PT Siantar Top include French Fries 2000, TicTic, Twistko, Goriorio, & Go! Potato.

Qualifications & experience

• Bachelor's degree in Marketing, Management, Business, or a related field.
• 4+ years of experience in brand management or marketing roles in the consumer goods industry.
• Strong analytical and strategic thinking skills.
• Excellent communication and interpersonal skills.
• Creative and innovative mindset.
• Fluent in English (Mandarin is a plus).
• Passion for consumer brands and a desire to drive their success.
• Proficiency in Microsoft Office Suite.
• Placement at Surabaya, East Java.

Tasks & responsibilities

• Develop and execute comprehensive marketing strategies aligned with business objectives.
• Implement effective and innovative campaigns to enhance brand visibility and market share.
• Monitor and evaluate the targeted implementation of sales, pricing, promotion and brand equity's strategies.
• Improving existing products and concepting new ones.
• Observe and make the survey's outcome on competitors marketing activities.
• Leading market research, and monitoring branding activity to control brand’s performance.
• Collaborate with cross-functional teams to ensure seamless communication and alignment.
• Stay updated on industry trends and consumer preferences to drive innovation and maintain brand relevance.

Innovative Product Portfolio Impactful Role Dynamic Work Environment Which of the following types of qualifications do you have? How many years' experience do you have as a brand manager? How much notice are you required to give your current employer? Are you available to travel for this role when required? Which of the following languages are you fluent in? Are you willing to undergo a pre-employment background check? How would you rate your English language skills?