HEAD OF MARKETING

  • Komunikasi Pemasaran
  • Bali
  • 03-Aug-2024
  • Full time

Qualifications:
● Minimum 5 years of experience in marketing, within the consumer goods and e-commerce industry, trade show and B2B experience preferred 
● BAinMarketing or Business, ideally a MA in Digital Marketing 
● Deepunderstanding of US Market, plus if understanding of EU Market 
● Proven track record of developing and executing successful digital marketing campaigns for e-commerce and B2B. 
● Strong understanding of digital marketing channels and strategies (SEO, SEM, social media marketing, etc.) 
● Excellent communication, presentation, and interpersonal skills 
● Strong leadership skills with the ability to work independently, manage multiple priorities, and lead a team of in-house employees and outsourced agencies 
● Ability to deliver projects on time and before deadline and achieve or exceeding sales targets 
● Data-driven and analytical approach to marketing 
● Passion for sustainability and environmental responsibility

 

Responsibilities:

1. Develop and implement a data-driven marketing strategy across all our channels, including: 
a. E-commerce platforms (Shopify, Amazon), including paid media (google, FB ads) 
b. Crowdfunding platforms (Kickstarter, Indiegogo, WeFunder) 
c. Wholesale (of our products and materials) 
d. Physical retail stores (Bali) 
e. Social Media (Instagram, Linkedin, Youtube, TikTok) 
f. Public relations and brand partnerships 
2. Manage and maintain the company website, including SEO and blog posts 
3. Create compelling marketing materials and messaging that resonate with our target audiences 
4. Oversee and manage the marketing budget 
5. Analyze and Report marketing performance and identify areas for improvement 
6. Onboard, lead and manage a team of marketing professionals and agencies 
7. Stay up-to-date on the latest marketing trends and technologies

Additional Information: 
● This role will be based in our Bali office, Indonesia. 
● Native English speaker required 
● Bahasa Indonesia speaker a plus
● KITAS provided, as required

Working hours: Monday to Fridays 10:00- 6:00, with flexibility.